What Are Potential Buyers Really Looking For?

modern-custom-built-houseChances are if you own a home, you’ve already gone through the harrowing buying process yourself. It can be long, drawn-out months of managing a series of unique expectations and disappointments. Try to put yourself in the shoes of potential buyers when you’re preparing your house to sell.

On the other side of the aisle, it’s hard to make assumptions about buyers, but push yourselves to understand their motivations.

  • While you don’t have to rid your home of every single personal item, taking down a majority of pictures and leaving empty space allows a buyer to visualize themselves in the house.
  • Less is more — and clutter is a closing killer. Yes, it’s not realistic to live in a spotless house while you’re selling, but it’s hard for many buyers to see the potential of your living room if it’s covered in Legos.
  • It’s still your house, so vacating the premises every time your listing agent calls with another appointment is sometimes impossible. Do your best to leave potential buyers alone while they’re being shown your home. It’s easier for a buyer to develop interest if they don’t feel like they’re invading your privacy.
  • Less hidden costs. To some, energy efficiency is extremely important, to others upgraded appliances are the key.
  • Show off your assets. If you have beautiful hardwood floors, don’t cover them up with rugs. Whatever the best feature in your home is, make sure it shines.
  • Genuine care for the home. These strangers walking through your home are looking for a place to live their lives and authentic investment in a property is invaluable and impossible to replicate.